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The Pretty Reckless, Backstage At L’Wren Scott

Saturday 30 July 2011

“She wanted something a little disheveled and deconstructed, so I imagined an exaggerated version of her,” celebrity coiffing star Serge Normant said of the texturized, side-sweeping strands he created for L’Wren Scott’s Fall show. “I’m using a lot of my dry shampoo,” Normant added, referring to his recently launched Meta Revive Dry Shampoo with Cedar Bark, which joins a full lineup of eponymous products he now uses exclusively when tending to the tresses of Sarah Jessica Parker, Julia Roberts, and Gisele Bündchen, among other famous heads of hair. Normant’s Meta Lush Volumizer and Meta Sheer Dry Oil Finishing Spray were also in heavy rotation backstage, ensuring that his “loose, second-day hair” didn’t appear too stiff or too dry. “It’s girls who just roll out of bed in the morning—or at night—and just go.”
Lancôme artistic director of makeup Aaron De Mey took a similar inspiration and added Scott’s request for a “dangerous eye,” which yielded, well, Taylor Momsen. “It’s nice to see a teenager experimenting with makeup,” De May said as he sculpted the Gossip Girl’s signature raccoon eyes onto models’ lids using Lancôme’s Le Crayon Kohl eyeliner in Black Ebony smudged outwards to hold a hefty helping of the black pigment from its Gris Fatale eye shadow palette due out in the fall. “I wanted them to look like femmes fatales—rich, luxurious, and expensive,” De Mey continued, piling layer upon layer of Lancôme’s Hypnôse Drama mascara onto lashes for a clumpy sixties feel. To tone down the Momsen effect just a little, De Mey dabbed Lancôme’s L’Absolu Rouge La Base lip balm onto the tops of models’ cheekbones for a “girly sheen” before swiping it across pouts and blending it with a bit of concealer to make the look “realistic and cooler.” The Pretty Reckless front woman was back in full force with manicurist Yuna Park’s black shimmering nail, though, courtesy of Lancôme’s forthcoming lacquer in Noir 29.

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